EDITORIAL

Why Branding is Your Cover Story: Lessons from Editorial Design
Brand Strategy, Branding & Design Erin Kellogg Brand Strategy, Branding & Design Erin Kellogg

Why Branding is Your Cover Story: Lessons from Editorial Design

Why Branding is Your Cover Story: Lessons from Editorial Design

When you think of the most iconic magazines in history — Vogue, Harper’s Bazaar, Elle — one thing defines them before you ever flip a page: the cover. A single image, paired with a masthead, can stop you in your tracks.

Your brand deserves the same. At The Luxe Media Group, we believe branding is your cover story. It’s the first impression, the signature identity, the promise that everything inside will live up to what’s on the front.

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The Art of Typography: Where Design Becomes Identity
Brand Strategy, Branding & Design Erin Kellogg Brand Strategy, Branding & Design Erin Kellogg

The Art of Typography: Where Design Becomes Identity

The Art of Typography: Where Design Becomes Identity

Aug 30

Typography is more than letters on a page — it’s the silent storyteller of every brand. Before a single word is read, type sets the tone. A serif headline whispers authority. A clean sans-serif signals modernity. Script dances with creativity. Typography doesn’t just communicate words — it communicates identity.

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Media Kits vs. Press Kits: What’s the Difference (and Why You Need Both)

Media Kits vs. Press Kits: What’s the Difference (and Why You Need Both)

Media Kits vs Press kits: they sound similar, but a media kit and a press kit serve two very different purposes. Confusing the two can cost you opportunities — or credibility. At Luxe, we believe both are essential tools in modern PR and influencer marketing, each crafted to connect with a distinct audience.

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